doych

How to get beyond the message

Found a great conversation starter on Edward Boches' blog. He asks his creative audience to watch this video showcasing an idea to launch Discovery Channel's upcoming season of Most Evil.

After viewing it I thought - Absolutely brilliant. But with projects with these my left brain goes into overdrive with my right brain - I'd stress forever on userflows, and that perfect moment to reveal the show. Is there a perfect moment? Does it matter? Can the experience keep going on until each user finds their own unique "dead end" to the experience - ok, pun sorta intended but sorta not...

I smiled in the video where it says "after a while this happens to your screen..." No one seems to be able to define that perfect "while" moment for best impact on a broad audience.

Still wish I thought of it.

NOW I'm inspired. How did I miss this?

I feel like Jack Torrance when it comes to writing my MFA thesis - even just the summary of it. By definition I don't procrastinate. I just can't get it done. I surf around blogs, museum sites, writers' journals.... like I'll find some answer to kick start summarizing the ideas in my head.

Well I did come across this little gem. It's the Pantone Color of the Year for 2009: PANTONE 14-0848 Mimosa. Amazing. It's a slightly brighter chroma than my studio walls. I'm now surrounded by a color that "exemplifies the warmth and nurturing quality of the sun, properties we as humans are naturally drawn to for reassurance."

In NJ that's equivalent to Hollywood Tans. In 8 minutes I'll be ready to write.